Digging Deeper

If you follow baseball, you may remember the Kurt Gibson story. Gibson had a bad leg injury and could barely walk, much less run, as the Dodgers took on the Oakland A’s in the 1988 World Series.

In Game 1, with the Dodgers losing 4 to 3 in the 9th inning, manager Tommy Lasorda decides to pinch hit Mike Davis, who eventually walks.

Lasorda then pinched hit the injured Gibson. Gibson battles the count to 3 and 2. Now down to his last strike Gibson hits a 2-run homer to win the game 5-4. Most people remember seeing Gibson hobble around the bases.

I’m just wondering…how deep are you and your team digging when it comes to selling more used cars?

Has the team decided that it is what it is?

Or are they digging deep, getting after it and determined to make it happen?

I hear people crying all the time about three major things:

1. They can’t find inventory
2. They can’t do volume
3. They can’t improve gross profit

Yet I see others who are making it happen. They are digging deeper to find the cars and trucks they need. By finding the cars and trucks they need, they are doing greater volume. By doing greater volume, they are improving their total gross profit.

Maybe it’s time to suck it up like Kurt Gibson and dig just a little deeper. Let the digging begin. That’s all I’m gonna say, Tommy Gibbs